The Root Word: ForestEthics Blog

When I needed a jacket, I chose Columbia Sportswear. Here’s Why.

Feb 14, 2013

Original image © Andy Arthur

It is cold these days here in Bellingham, Washington, where I live and work. But there were many different brands of jackets available. So why did I buy a new jacket from Columbia Sportswear?

I wanted to show my appreciation for Columbia Sportswear’s action that is helping us find a solution to the problem of Canada’s tar sands. 

If we don’t act to solve the tar sands problem, we will face a spiraling human health and environmental disaster. From tar sands refineries that threaten heart and lung health in US communities, to tar sands mining in Canada that rips up Boreal forest, to global warming pollution that is three to five times greater than conventional oil, it’s hard to imagine a solution to the tar sands problem.

And that’s where Columbia Sportswear’s action can help. The company’s connection to the problem lies in the transportation fuel from tar sands refineries that it uses to move products from port, or manufacturer, or distribution center to consumers. So, as part of its process for selecting transportation providers, Columbia Sportswear has asked providers to disclose their efforts to avoid high-impact fuels, such as those from Canada’s tar sands.

Columbia Sportswear’s action is part of growing trend among some very influential opinion leaders and economic actors—a trend that now includes 19 major brands. That trend says loud and clear that we don’t need tar sands pipelines or refineries for a product its biggest customers—US transportation fuel users like Columbia Sportswear—don’t want.

Won’t you take a moment to thank Columbia Sportswear for its environmental leadership?

And if you needed a jacket, and wanted to pick Columbia Sportswear as part of your thanks, I wouldn’t blame you.  I’m very happy with mine!

By Aaron Sanger, Director, US Campaigns

More by Aaron Sanger:

stay connected

Latest Tweets

Hot Topics

#BlackLivesMatter #StopOilTrains #ThereIsNoNeutral Action Recap action report back Alberta Alberta Climate Change Plan American Greetings art & activism art + activism bay area BC BC's coast Blast Zone Bomb Trains british columbia Bunker Spill burnaby mountain California Californians Against Fracking canada Canadian Lawsuit caribou china clean energy future climate change Coal COP21 crude by rail crude oil Delta 5 Dogwood dot 111 Earth Day Ecosystem Based Management Enbridge English Bay environmental justice events exploding oil trains fair trade Ferguson first nations Forestry Standards Fortune Minerals fracking freedom train free trade FSC G7 get inspired get the shell out Gitga’at nation Governor Inslee Greenbuild green divas greenwash Haida Gwaii Imperial Metals Institutional Racism just for fun kalamazoo river spill Kinder Morgan Klabona Keepers Lac-Mégantic LEED lobbyists mindfulness mining blockades Mount Polley national geographic natural gas NEB NEB Lawsuit net neutrality no FIPA Northern Gateway no tankers NTSB obama oil by rail oil spill oil train regulations oil trains paper policy Paris Agreement Paris Climate Talks paul colangelo pcm peatlands people's climate march Philips 66 Phillips 66 pipelines Pope Frances Rachel Notley Racial Injustice Rainforest Solutions Project Ralph Nader refineries responsible economies responsible resource development richmond sacred headwaters sacred waters safe oil trains San Luis Obispo SFI sierra club SLO SOS Day of Action Staff Stories Tahltan take action Tarsands Invasion Tar Sands SOS Transportation Safety Board tree geek United Nations Wespac white house Why We Do Our Work wild salmon